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Privacy Policy

Warning, this page is long, complex and let’s be honest, not very fun. But it’s serious never the less. When you use this website, either to browse our services or to get in touch with us, there are a few things you need to know about in relation to the data we hold about you. This page explains it all, in great detail.

The long and short of it? When you use this website, we track (anonymously) what pages you visit. We do this so we understand how you use our website, so we can improve it and make it better for you. This is totally anonymous, we have no idea who you are. The only time we’ll know anything about you, is when you use one of the web forms to contact us or mark a course as complete.

We use your data only to communicate with you about things related to this service and related services from Art of Brilliance Ltd. If you’ve got any questions, please ask.

Else the really detailed stuff is below;

What information will we use?

As a Brilliant Schools service user, we will collect and use information about you (“your information”). This information includes your course registration details, information about the use of your CPD account, purchases of other BLT/Art of Brilliance  services and other information that you give us or that we collect.

How will your information be used?

We may use your information to:

  • operate your subscription to Brilliant Schools, provide information of other appropriate services from Art of Brilliance and ensure that the applicable terms and conditions are observed;
  • operate our other services and publicise the offers we have available which may be of interest to you or your school/setting;

When we can use your information

We collect and use your information in the following situations:

  • where our use of your information is necessary for us to perform the contract or contracts that we have with you;
  • where our use of your information is for the purposes of our legitimate interests or the legitimate interests of partner companies we work with and we have made sure that your information, and your rights in relation to that information, are protected. For example, we may rely on this legal basis if we and/or the partner companies we work with use your information to understand and improve our (or their) products or services, to help find out what information, products and services are most likely to interest you, to send or show you information, offers and online advertisements for these products or services, or to ensure that the Programme and its related services are delivered and used in accordance with the law and the terms and conditions that apply to them;
  • where we believe it is necessary to use your information to comply with a legal obligation to which we are subject; and
  • where we have your consent.
  • Where we rely on consent to use your information, you have the right to withdraw that consent at any time. To do so please email

The DPA & GDPR May 2018

We and this website complies to the DPA (Data Protection Act 1998) and already complies to the GDPR (General Data Protection Regulation) which comes into affect from May 2018. We will update this policy accordingly after the completion of the UK’s exit from the European Union.

Use of Cookies

This website uses cookies to better the users experience while visiting the website. As required by legislation, where applicable this website uses a cookie control system, allowing the user to give explicit permission or to deny the use of /saving of cookies on their computer / device.

What are cookies?

Cookies are small files saved to the user’s computers hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website. Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors or use the cookie control system if available upon their first visit.

Website Visitor Tracking

This website uses tracking software to monitor its visitors to better understand how they use it. The software will save a cookie to your computers hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information.

External Website Links & Third Parties

Although we only look to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website. (External links are clickable text / banner / image links to other websites.)

Shortened URL’s; URL shortening is a technique used on the web to shorten URL’s (Uniform Resource Locators) to something substantially shorter. This technique is especially used in social media and looks similar to this (example: Users should take caution before clicking on shortened URL links and verify their authenticity before proceeding.

We cannot guarantee or verify the contents of any externally linked website despite our best efforts. Users should therefore note they click on external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.

There may be instances where our website features social sharing buttons, which help share web content directly from web pages to the respective social media platforms. You use social sharing buttons at your own discretion and accept that doing so may publish content to your social media profile feed or page. You can find further information about some social media privacy and usage policies in the resources section below.

The period for which we will keep your information

The information you provide when you subscribe to Brilliant Schools, together with any updates you make to that information, will be retained for the duration of its existence in order for access to remain available to you.

Who will we share your information with?

We will only share your information with the following organisations;

  • Our professional advisors;
  • third party suppliers responsible for maintaining or developing the service
  • any law enforcement agency, court, regulator, government authority or other third party where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights or the rights of any third party; and
  • any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your information uses it in a manner that is consistent with this policy.

We promise we’ll never share your details with anyone else

Your choices and rights

  • You have a number of rights in relation to your information, and can make a number of choices about how we collect and use it. For example, you can decide not to receive marketing material from us, tell us how you want to receive marketing communications from us and object to some of the ways in which we use your information.
  • Note that some of the choices or changes you make may impact our ability to maintain your account and your account may need to be closed. We will notify you if such action is necessary.
  • To make these changes please email with the changes you wish to make such as:
    access and update the contact and personal details we hold about you;
  • opt-out of receiving marketing communications to your device and/or by telephone including calls to your mobile or other number, SMS, and email from us;
  • opt-out of receiving postal marketing communications from us and partner companies we may work with via Art of Brilliance.

You can contact us using the details below to:

  • ask that we update, complete or correct your information;
  • ask that we erase or restrict our use of your information;
  • request that we provide your information to you in a commonly used electronic format and to have that information transmitted directly to another organisation (this is known as the right to ‘data portability’); and/or object to our, or partner companies using your information in certain circumstances;

If you are concerned about how your information is used, please contact us at Art of Brilliance Ltd, Kings Newton Fields, Kings Newton Lane, Melbourne, Derbyshire, DE73 8DD. Alternatively you have a right to complain to the Information Commissioner’s Office.

v.1.0 Last updated on September 21st 2019